How do I identify Klaviyo subscribers when they visit my website?+
Add the Klaviyo merge tag {{ person|lookup:'id' }} to links in your Klaviyo emails. When subscribers click through, RightMessage automatically reads their profile ID from the URL and loads their profile properties and segment memberships for personalization.
Can I personalize based on Klaviyo segments?+
Yes. RightMessage reads your Klaviyo segment memberships in real-time. You can show different content to customers in your VIP segment vs. first-time buyers, or personalize based on any segment you have built in Klaviyo, whether it is based on purchase behavior, engagement, or predictive analytics.
What Klaviyo profile properties can I use for personalization?+
RightMessage can read standard profile properties like first name, last name, phone number, city, and organization, plus any custom properties you store in Klaviyo. If Shopify or your e-commerce platform syncs data to Klaviyo profiles, that data becomes available for website personalization.
Will quiz and survey responses sync back to Klaviyo?+
Yes. When visitors complete quizzes or surveys on your website, RightMessage writes their responses to Klaviyo as profile properties. You can then use this data in Klaviyo segments and flows, combining it with purchase data for more precise targeting.
Can I use Klaviyo predictive analytics data for personalization?+
If Klaviyo stores predictive data like expected lifetime value or churn risk as profile properties, RightMessage can read and use them for personalization. Show premium offers to high-value customers or retention messaging to at-risk subscribers based on Klaviyo's predictions.
How does RightMessage connect to Klaviyo?+
RightMessage connects to Klaviyo through a secure API integration. In your RightMessage settings, select Klaviyo as your email platform and authorize the connection. RightMessage will automatically import your tags, segments and lists, and profile properties. The setup takes about 2 minutes.
What Klaviyo data can I use for personalization?+
You can personalize based on any data in Klaviyo: tags, profile properties, segments and lists, and subscriber status. Use this data to show different headlines, CTAs, testimonials, images, and entire content sections based on who's visiting your website.
Can I sync survey and quiz responses back to Klaviyo?+
Yes. RightMessage syncs bidirectionally with Klaviyo. When visitors answer quiz or survey questions, their responses are automatically saved to Klaviyo as tags and/or profile properties. This lets you use that data in your email sequences and automations.
How do I hide opt-in forms for existing Klaviyo profiles?+
Yes, for the profiles RightMessage has identified. When a subscriber clicks a link in one of your Klaviyo emails, RightMessage can recognize them, provided Klaviyo's link setup includes the identifying parameter. Submitting a form on your site identifies someone too. From then on, return visits in that same browser can hide the opt-in and show something more useful instead. Someone on your list who hasn't been identified in that browser yet still sees the opt-in.
Does RightMessage work with my existing Klaviyo tags and automations?+
Absolutely. RightMessage imports all your existing Klaviyo tags and profile properties. You can immediately start personalizing your website based on data you've already collected. No need to start from scratch or migrate anything.
Need detailed setup instructions? Read our
Klaviyo integration guide →