Grow your Klaviyo list, segment subscribers, and personalize everything
What you can do with Klaviyo + RightMessage
Generate more leads with personalized forms
Show different opt-in offers based on what shoppers are browsing, where they came from, and whether they're already subscribed to Klaviyo.
Hide opt-in forms for existing subscribers. Show upgrade paths to customers. Display contextual lead magnets that match product categories.
Collect rich segmentation data with suveys and quizzes
Use quiz funnels and surveys to learn what your shoppers need, then sync that data back to Klaviyo as tags and custom fields.
Build segments based on product preferences, budget, style, and shopping intent.
Personalize using Klaviyo data + on-site behavior
Combine Klaviyo subscriber data with real-time behavior to show perfectly relevant products. Use tags, custom fields, and engagement data to segment shoppers.
Show different headlines, product recommendations, offers, and more based on who's visiting and what they need.
Welcome back,
All the data you need for smarter personalization
Subscriber identification
Tags & segments
Custom fields
Bidirectional sync
Pages viewed
Ad campaigns & referrers
New vs returning visitors
Geographic location
Tips for using RightMessage with Klaviyo
- Add the Klaviyo profile ID to your email links using the merge tag {{ person|lookup:'id' }} so RightMessage can identify subscribers when they click through
- Personalize product pages based on Klaviyo segments. Show "Welcome back" messaging to repeat buyers and first-purchase incentives to browsers
- Use Klaviyo's predicted lifetime value or churn risk properties to customize your offers. High-value customers see premium products while at-risk customers see win-back offers
- Sync quiz responses back to Klaviyo as profile properties so you can use that data in your flows and segments
- Create segment-specific landing pages by reading Klaviyo list memberships. VIP list members see exclusive collections
Works with the website platforms you use
RightMessage works with any website that can run JavaScript. Here are some popular platforms our customers use with Klaviyo.
Popular use cases for Klaviyo
See how other Klaviyo users are using RightMessage to personalize their websites and grow their businesses.
Personalized product recommendations that convert
Match every visitor with the right product, course, or service based on quiz results, behavior data, and subscriber segments. Recommendations that feel earned, not random.
Lifecycle stage personalization: match website content to customer journey
Personalize your website for each customer lifecycle stage. Show opt-in forms to new visitors, suppress popups for subscribers, and show upgrade paths to customers. Track behavior across sessions for powerful on-site retargeting.
Quiz funnels that segment leads and boost conversions
Turn website visitors into segmented subscribers with interactive quiz funnels that automatically tag leads in your email platform.
Collect zero-party data to personalize everything
Build rich subscriber profiles through quizzes, surveys, and progressive profiling. Use declared preferences to personalize email and website experiences.
Real results from RightMessage users
- $650,000 Additional launch revenue
- 35,000 Segmented contacts
- 88% Increased sales page conversions
- 62% sales from new leads
- 200,000 data points collected
Ready to personalize your website?
Start your free 14-day trial and connect Klaviyo in minutes.
Frequently asked questions
How do I identify Klaviyo subscribers when they visit my website?
Add the Klaviyo merge tag {{ person|lookup:'id' }} to links in your Klaviyo emails. When subscribers click through, RightMessage automatically reads their profile ID from the URL and loads their profile properties and segment memberships for personalization.
Can I personalize based on Klaviyo segments?
Yes. RightMessage reads your Klaviyo segment memberships in real-time. You can show different content to customers in your VIP segment vs. first-time buyers, or personalize based on any segment you have built in Klaviyo, whether it is based on purchase behavior, engagement, or predictive analytics.
What Klaviyo profile properties can I use for personalization?
RightMessage can read standard profile properties like first name, last name, phone number, city, and organization, plus any custom properties you store in Klaviyo. If Shopify or your e-commerce platform syncs data to Klaviyo profiles, that data becomes available for website personalization.
Will quiz and survey responses sync back to Klaviyo?
Yes. When visitors complete quizzes or surveys on your website, RightMessage writes their responses to Klaviyo as profile properties. You can then use this data in Klaviyo segments and flows, combining it with purchase data for more precise targeting.
Can I use Klaviyo predictive analytics data for personalization?
If Klaviyo stores predictive data like expected lifetime value or churn risk as profile properties, RightMessage can read and use them for personalization. Show premium offers to high-value customers or retention messaging to at-risk subscribers based on Klaviyo's predictions.
How does RightMessage connect to Klaviyo?
RightMessage connects to Klaviyo through a secure API integration. In your RightMessage settings, select Klaviyo as your email platform and authorize the connection. RightMessage will automatically import your tags, segments, and custom fields. The setup takes about 2 minutes.
What Klaviyo data can I use for personalization?
You can personalize based on any data in Klaviyo: subscriber tags, custom fields, segments, and subscriber status. Use this data to show different headlines, CTAs, testimonials, images, and entire content sections based on who's visiting your website.
Can I sync survey and quiz responses back to Klaviyo?
Yes. RightMessage syncs bidirectionally with Klaviyo. When visitors answer quiz or survey questions, their responses are automatically saved to Klaviyo as tags and/or custom fields. This lets you use that data in your email sequences and automations.
How do I hide opt-in forms for existing Klaviyo subscribers?
RightMessage automatically identifies returning Klaviyo subscribers when they click links in your emails. You can create segments that exclude subscribers and hide opt-in forms from them. You can also show upgrade paths or different CTAs to existing subscribers instead.
Does RightMessage work with my existing Klaviyo tags and automations?
Absolutely. RightMessage imports all your existing Klaviyo tags and custom fields. You can immediately start personalizing your website based on data you've already collected. No need to start from scratch or migrate anything.
Need detailed setup instructions? Read our Klaviyo integration guide →