19.10%Opt-in rate
↑ 7.0%Audience insights and recommendations
Know what’s converting. And what to improve next.
This is personalizedFraming insights around the outcomes your business measures.
RightMessage connects what visitors do, what they tell you, which audience they belong to, and whether they convert. Then Righty (our AI agent) compares how your audiences convert and recommends a specific change worth testing when you open the app.
Success story
“The opportunity to gather quality data and feed it back so customers feel deeply seen and understood—that creates trust.”
Heidi WeinbergFashion design educator, Sew Heidi
Current leads visiting your website
3,816CTA conversions
↓ 0.6%11,106Answers
↑ 5.3%1,162Contacts enriched
↓ 8.8%+41.28%Conversion lift
↑ 3.9%Sample data · last 7 days
Form viewsConversionsOpt-in rate
This is personalizedShowing the conversion metrics and funnel that fit your business.
Your data should tell you what to do next.
A dashboard full of numbers still leaves you asking the same question: what should I change? RightMessage connects the result to the audience behind it, then turns the strongest pattern into a specific change worth testing.
See what happened
Track exposures, conversions, conversion rate, goal attribution, and where people stop moving through a flow.
Find the pattern
Compare what different audiences do, what they answer, and which offers or campaigns move them.
Choose a useful test
Righty turns the strongest difference between audiences into a specific change worth testing.
See it the moment you log in
Open RightMessage and review the latest quick stats, patterns, and recommendations without digging through another reporting tool.
Recommendations from your data
Righty compares your audiences and flags the change worth testing.
RightMessage keeps an eye on the pages people visit, the questions they answer, the audience they belong to, and what converts. When a useful pattern shows up, Righty gives you two ways to use it: bring in more people like them, or convert more of the people already on your site.
Insights/Growth opportunities
Sample workspaceContinuously analyzing new data
New pattern found
Agency visitors are 2.3× more likely to convert on pricing
Agency visitors8.4%
Everyone else3.6%
Turn the pattern into a test
You shouldn’t have to stare at another dashboard and guess what to change.
Start with one recommendation, inspect the audience and evidence behind it, and turn it into a change you can measure. No mystery strategy deck required.
“This has resulted in a 62% increase in sales from new subscribers.”
Julia SaxenaMarketing Manager, Forte Labs
Data integrations + site compatibility
Enhance, don’t replace, your current stack.
RightMessage runs on the CMS, website builder, framework, and landing pages you already use, and connects directly to your ESP or CRM when a campaign needs contact data. There are no pages to rebuild, DNS records to update, or systems to replace.
Explore all 98 supported platforms
ActiveCampaign
Beehiiv
Bento
Braze
ClickFunnels
Customer.io
Drip
Encharge
Ghost
GoHighLevel
HubSpot
Intercom
Kajabi
Keap
Kit
Klaviyo
Leadpages
Mailchimp
MailerLite
Ontraport
Shopify
Squarespace
Teachable
Unbounce
Userlist
Webflow
WordPress
Get Started
See what RightMessage could change on your website.
We’ll show you how RightMessage works, map the first campaign we’d build for your site, and help you decide whether it’s the right fit. Or start a 14-day trial and explore it yourself.
Common questions about how we surface insights.
Still unsure? Here are some of the most common questions we get.
What data does RightMessage use for insights?+
RightMessage can use activity it records on your site, traffic and campaign context, quiz/survey/form answers, audience membership, and supported ESP/CRM data for identified contacts. The available context depends on what you collect and connect.
Where do recommendations appear?+
Recommendations appear inside the app when you review your account. RightMessage surfaces the strongest patterns, the audience behind them, and suggested next moves in the same workflow.
How often are insights and recommendations updated?+
RightMessage updates the audience and goal data as new activity comes in, and recommendations are regenerated from the latest signals whenever you review them in the app. Your recommendations also refresh as new patterns emerge.
Does RightMessage automatically make the recommended changes?+
No. Righty surfaces the pattern and recommends a next move. You decide which recommendation to use, make any edits you want, and publish when you are ready.
Can I see how different audiences and variations convert?+
Yes. RightMessage reports which experiences were shown and how audiences and versions performed against the conversion goal you configured. Flow reporting also shows completion and drop-off, and a campaign holdback compares personalized content with the original. On Pro, you can A/B test versions of the original page and of each audience's changes; RightMessage checks every test weekly and gives a plain-language verdict once one version is clearly better or worse.
Does this replace Google Analytics or a product analytics tool?+
No. RightMessage focuses on the audience, personalization, flow, and goal data it controls, then turns that data into practical next actions. It complements the broader analytics tools already in your stack: if you enable the Google Analytics 4, Google Tag Manager or PostHog app, RightMessage sends each visitor's test version and holdback group to that tool, so you can analyze tests alongside the rest of your data.
One platform, from the first answer to the next change worth making.
Ask useful questions, recognize known leads when they come back, build audiences, personalize what each visitor sees, test what works, and learn what to change next. Each part feeds the others.
Website Personalization
Change headlines, CTAs, forms, and offers for each visitor without duplicating pages.
Learn moreA/B Testing
Test the page everyone sees and each audience’s changes, then read a plain-language verdict every week. You decide when to end a test and which version to keep.
Learn moreAudience Segmentation
Build audiences from behavior, traffic source, quiz/survey answers, on-site activity, and customer data in your ESP/CRM, then reuse them across pages, forms, and follow-up.
Learn moreQuizzes, Surveys, and Forms
Ask useful questions, qualify each lead, and keep using the answers on later pages and in follow-up.
Learn moreVisitor Identification
See which known contacts from your ESP/CRM are on your site right now and what they’re doing, and alert your team when a hot one comes back. No IP guessing.
Learn moreInsights & Recommendations
See which audiences convert and where leads drop off, then get a specific recommendation for what to test next.
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