Get more quality subscribers with quizzes and assessments
Create highly engaging quizzes and assessments that convert. Ask the right questions, score and profile, and deliver personalized results at the end of the quiz and over email.
Build quizzes visually with our Flow editor
Drag and drop questions, branching logic, and results screens to create engaging quiz funnels. No coding required.
Our visual Flow editor makes it easy to see your entire quiz at a glance. Map out the journey from first question to final result, with all your logic visible in one place.
Personalize questions based on previous answers
Your quiz should feel like a conversation, not an interrogation. Skip irrelevant questions, dive deeper on important topics, and adjust scoring based on earlier answers.
A freelancer and a CEO don't need to answer the same questions. Branch your quiz logic to create a tailored experience for every person who takes it.
Deliver personalized results
Once someone's completed your quiz or assessment, you can display a personalized results screen based on how they answered.
Not only can you show totally different results screens based on someone's quiz results, but you can also change key phrases, paragraphs, or any other content based on answers to specific questions.
Personalize the follow-up
With our email personalization tool, you can ensure that the follow-up emails that get sent are completely inline with how someone answered.
It's easy to tweak the emails you send after someone takes your quiz based on the answers they gave to the questions you asked.
Use what you already know about them
Most quiz tools start from scratch. RightMessage already knows who your visitors are - their email subscriber status, past behavior, and existing profile data.
Skip questions you already have answers to. Pre-fill fields for returning visitors. Start the conversation where they left off, not from the beginning.
On brand and on your website
You won't need to send visitors to some other platform to complete your quiz or see their results.
RightMessage works on your website – no matter what it's built with. And the way we display questions, answers, results, and more is easily adaptable to work with your websites theme.
Your visitors won't know that RightMessage is even a thing. Your URL. Your branding. Your quiz or assessment.
So much more than just another "quiz tool"
We wanted to make it simple for you to create sophisticated quizzes, and simple for your audience to actually start and finish them. On average, RightMessage quizzes have an 80%+ completion rate.
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Frequently asked questions
How do I create a quiz with RightMessage?
You build quizzes using our visual Flow editor. Drag and drop questions, add branching logic, configure scoring, and design results screens—all without writing code. You can see your entire quiz flow at a glance and test it before publishing.
Can I add conditional logic to show different questions?
Yes. Our Flow editor makes branching logic visual and intuitive. Based on how someone answers a question, you can skip irrelevant questions, dive deeper on important topics, or route them to entirely different paths. A freelancer and a CEO can have completely different quiz experiences.
How does quiz data sync to my email platform?
Quiz answers sync to your email platform in real-time as people complete questions—not just at the end. Each answer can update tags, custom fields, or trigger automations. This means even if someone abandons the quiz partway through, you still capture the data they provided.
What happens if someone abandons the quiz midway?
RightMessage saves progress automatically. If someone leaves and comes back later, they pick up right where they left off. Plus, any answers they provided before abandoning are already synced to your email platform, so you can follow up based on what you learned.
Can I personalize the results based on quiz answers?
Absolutely. You can show completely different results screens based on how someone scored or answered specific questions. You can also dynamically swap out headlines, paragraphs, recommendations, and CTAs within a single results page to make it feel personally tailored.
Do quizzes work on my existing website?
Yes. Unlike other quiz tools that require hosting on their platform, RightMessage quizzes embed directly on your website. Your URL, your branding, your design. Visitors never leave your site, and the quiz adapts to match your existing theme.
Can existing subscribers take the quiz without re-entering their email?
Yes. RightMessage identifies returning subscribers automatically. When someone on your list takes the quiz, we recognize them and skip the email capture step. Their answers sync directly to their existing contact record—no duplicate entries or typos.
Can I A/B test different quiz questions or flows?
Yes. You can test different question phrasings, answer options, or entire quiz paths to see what performs best. RightMessage tracks completion rates and drop-off points so you can optimize your quiz over time.
What completion rates can I expect?
RightMessage quizzes average 80%+ completion rates. This is significantly higher than industry averages because our quizzes feel conversational, skip irrelevant questions, remember progress, and are personalized based on what we already know about each visitor.
Ready to convert more of your traffic?
Two ways to get started:
