Grow your Keap list, segment subscribers, and personalize everything
What you can do with Keap + RightMessage
Generate more leads with personalized forms
Show different opt-in offers based on what users are reading, where they came from, and whether they're already subscribed to Keap.
Hide opt-in forms for existing subscribers. Show upgrade paths to customers. Display contextual lead magnets that match page content.
Collect rich segmentation data with suveys and quizzes
Use quiz funnels and surveys to learn what your users need, then sync that data back to Keap as tags and custom fields.
Build segments based on company size, role, use case, and buying stage.
Personalize using Keap data + on-site behavior
Combine Keap subscriber data with real-time behavior to show perfectly relevant features. Use tags, custom fields, and engagement data to segment users.
Show different headlines, case studies, pricing, and more based on who's visiting and what they need.
Welcome back,
All the data you need for smarter personalization
Subscriber identification
Tags & segments
Custom fields
Bidirectional sync
Pages viewed
Ad campaigns & referrers
New vs returning visitors
Geographic location
Tips for using RightMessage with Keap
- Add ?rm_isoft=
Contact.Idto URLs in your Keap emails to identify contacts when they click through to your website - Use Keap tag categories to organize your segmentation and show different website content based on service interest, lead source, or customer status
- Personalize headlines and offers using Keap custom fields - display their first name with {{ infusionsoft.nativeFields.firstName }} or other field data
- Sync quiz and survey responses back to Keap custom fields to enrich contact records and power more targeted automation sequences
- Use Keap dropdown or radio custom fields to store segmentation data, making it easy to personalize based on clear categories
Works with the website platforms you use
RightMessage works with any website that can run JavaScript. Here are some popular platforms our customers use with Keap.
Real results from RightMessage users
- $650,000 Additional launch revenue
- 35,000 Segmented contacts
- 88% Increased sales page conversions
- 62% sales from new leads
- 200,000 data points collected
Ready to personalize your website?
Start your free 14-day trial and connect Keap in minutes.
Frequently asked questions
How does RightMessage identify Keap contacts on my website?
Add ?rm_isoft=~Contact.Id~ to URLs in your Keap emails. Keap automatically replaces ~Contact.Id~ with each recipient's contact ID. When contacts click through, RightMessage identifies them and pulls their tags and custom fields. The parameter is stripped before sharing to protect contact privacy.
What Keap data can I use for website personalization?
RightMessage reads tags, custom fields, and native fields like first name and last name from Keap. You can personalize based on tag categories that indicate service interest, lead status, or customer tier. Custom fields let you segment by any data you collect, including dropdown selections, radio buttons, and text fields.
How do I display Keap contact data on my website?
Use merge tags like {{ infusionsoft.customFields.field_name }} for custom fields or {{ infusionsoft.nativeFields.firstName }} for native fields. The field_name should be lowercase with underscores replacing spaces. You can also display the contact email with {{ infusionsoft.email }}.
Can RightMessage apply and remove Keap tags?
Yes. RightMessage can both apply and remove tags in Keap. When visitors complete a quiz or survey, tags are applied to track their interests. When they convert or move through your funnel, you can update their tag assignments. This keeps your Keap contact records synced with website behavior.
How do Keap tag categories work with RightMessage?
Keap organizes tags into categories for better management. RightMessage displays tags with their category as 'Category -> Tag Name'. You can use tags from any category to segment visitors and personalize content. This makes it easy to organize your segmentation strategy around service types, lead stages, or customer tiers.
How does RightMessage connect to Keap?
RightMessage connects to Keap through a secure API integration. In your RightMessage settings, select Keap as your email platform and authorize the connection. RightMessage will automatically import your tags, segments, and custom fields. The setup takes about 2 minutes.
What Keap data can I use for personalization?
You can personalize based on any data in Keap: subscriber tags, custom fields, segments, and subscriber status. Use this data to show different headlines, CTAs, testimonials, images, and entire content sections based on who's visiting your website.
Can I sync survey and quiz responses back to Keap?
Yes. RightMessage syncs bidirectionally with Keap. When visitors answer quiz or survey questions, their responses are automatically saved to Keap as tags and/or custom fields. This lets you use that data in your email sequences and automations.
How do I hide opt-in forms for existing Keap subscribers?
RightMessage automatically identifies returning Keap subscribers when they click links in your emails. You can create segments that exclude subscribers and hide opt-in forms from them. You can also show upgrade paths or different CTAs to existing subscribers instead.
Does RightMessage work with my existing Keap tags and automations?
Absolutely. RightMessage imports all your existing Keap tags and custom fields. You can immediately start personalizing your website based on data you've already collected. No need to start from scratch or migrate anything.
Need detailed setup instructions? Read our Keap integration guide →