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Grow your Keap list, segment subscribers, and personalize everything

Keap gives you powerful CRM and sales automation, but your website still shows the same generic content to every visitor. RightMessage bridges that gap by using your Keap tags and custom fields to personalize the website experience - showing different messaging to leads vs customers, tailoring content based on service interests, and adapting offers based on where contacts are in your sales pipeline.

What you can do with Keap + RightMessage

Generate more leads with personalized forms

Show different opt-in offers based on what users are reading, where they came from, and whether they're already subscribed to Keap.

Hide opt-in forms for existing subscribers. Show upgrade paths to customers. Display contextual lead magnets that match page content.

Learn more about adaptive opt-in forms
Personalized form copy

Copy adapts based on segment

Collect rich segmentation data with suveys and quizzes

Use quiz funnels and surveys to learn what your users need, then sync that data back to Keap as tags and custom fields.

Build segments based on company size, role, use case, and buying stage.

Learn more about quiz funnels
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Personalize using Keap data + on-site behavior

Combine Keap subscriber data with real-time behavior to show perfectly relevant features. Use tags, custom fields, and engagement data to segment users.

Show different headlines, case studies, pricing, and more based on who's visiting and what they need.

Learn more about lifecycle personalization
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All the data you need for smarter personalization

Pull subscriber data from Keap, combine it with on-site behavior, and create experiences that convert.

Subscriber identification

Know instantly when a Keap subscriber visits your site. Show lead magnets to anonymous visitors, personalized content to subscribers.

Tags & segments

Personalize based on Keap tags. Show different content to customers vs prospects, or tailor messaging by product interest or lifecycle stage.

Custom fields

Pull any custom field from Keap for personalization. Industry, company size, role, preferences—whatever you're storing can drive website content.

Bidirectional sync

Collect data with on-site surveys and quizzes, then sync responses back to Keap as tags or custom fields. Enrich your email marketing with zero-party data.

Pages viewed

Personalize based on which pages visitors have viewed, how many times they've visited, and what content they've consumed on your site.

Ad campaigns & referrers

Segment by UTM parameters, referral source, or specific campaigns. Match your website content to the ad or link that brought visitors in.

New vs returning visitors

Show different content to first-time visitors versus people who've been to your site before. Tailor the experience based on familiarity.

Geographic location

Personalize by country, region, or city. Show local pricing, region-specific offers, or testimonials from nearby customers.

Tips for using RightMessage with Keap

  • Add ?rm_isoft=Contact.Id to URLs in your Keap emails to identify contacts when they click through to your website
  • Use Keap tag categories to organize your segmentation and show different website content based on service interest, lead source, or customer status
  • Personalize headlines and offers using Keap custom fields - display their first name with {{ infusionsoft.nativeFields.firstName }} or other field data
  • Sync quiz and survey responses back to Keap custom fields to enrich contact records and power more targeted automation sequences
  • Use Keap dropdown or radio custom fields to store segmentation data, making it easy to personalize based on clear categories

Works with the website platforms you use

RightMessage works with any website that can run JavaScript. Here are some popular platforms our customers use with Keap.

Real results from RightMessage users

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  • $650,000 Additional launch revenue
  • 35,000 Segmented contacts
  • 88% Increased sales page conversions
CASE STUDY

Justin Welsh increased course launch revenue by $650k with RightMessage

Read case study
Tiago Forte
  • 62% sales from new leads
  • 200,000 data points collected
CASE STUDY

Forte Labs boosted sales within 30 days by 62% with RightMessage.

Read case study
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Ready to personalize your website?

Start your free 14-day trial and connect Keap in minutes.

Frequently asked questions

How does RightMessage identify Keap contacts on my website?

What Keap data can I use for website personalization?

How do I display Keap contact data on my website?

Can RightMessage apply and remove Keap tags?

How do Keap tag categories work with RightMessage?

How does RightMessage connect to Keap?

What Keap data can I use for personalization?

Can I sync survey and quiz responses back to Keap?

How do I hide opt-in forms for existing Keap subscribers?

Does RightMessage work with my existing Keap tags and automations?

Need detailed setup instructions? Read our Keap integration guide →