Personalize your Squarespace website for every visitor
Personalization features for Squarespace
Smart opt-in forms that adapt to context
Show different lead magnets based on what visitors are reading on your Squarespace site. Hide opt-in forms from existing subscribers and show upgrade paths instead.
Increase conversion rates with contextually relevant offers.
Dynamic headlines, CTAs, and content
Personalize any text on your Squarespace site based on visitor segments, traffic source, or behavior. Show relevant testimonials, case studies, and social proof.
No code required. Just add CSS classes to elements you want to personalize.
See in Action
Get a personalized demo with one of our . We'll show you how to based on what you've shared with us.
PPC landing page personalization
Match your Squarespace landing page content to ad campaigns using UTM parameters. One page can serve unlimited ad variations.
Improve ad relevance scores and conversion rates with automatic message matching.
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Tips for using RightMessage with Squarespace
- Add the RightMessage script to your Squarespace site via Settings > Advanced > Code Injection > Header section
- Use Squarespace block IDs or custom CSS classes to target specific elements for personalization
- Connect RightMessage to your email platform to personalize for known subscribers when they return to your site
- Combine with Squarespace forms or newsletter blocks to capture leads and segment based on their interests
- For Squarespace Commerce sites, personalize product pages based on customer segments from your email platform
Connect with your email platform
RightMessage connects with popular email platforms to personalize your Squarespace site based on subscriber data.
Real results from RightMessage users
- $650,000 Additional launch revenue
- 35,000 Segmented contacts
- 88% Increased sales page conversions
- 62% sales from new leads
- 200,000 data points collected
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Frequently asked questions
How do I install RightMessage on Squarespace?
Go to Settings > Advanced > Code Injection. Paste the RightMessage script in the Header section. Save your changes and the script will be active across your entire Squarespace site.
Can RightMessage modify Squarespace sections and blocks?
Yes. RightMessage can modify any visible content on your Squarespace site, including text blocks, image blocks, buttons, and section backgrounds. Use CSS selectors to target specific blocks. Squarespace assigns unique data attributes to blocks that you can use as selectors.
Will RightMessage work with Squarespace templates?
RightMessage works with all Squarespace templates because it modifies content after the page loads. The personalization happens in the browser, so it does not matter which template you use. Just make sure the RightMessage script is in your header code injection.
Can I personalize Squarespace Commerce pages?
Yes. If you use Squarespace Commerce, RightMessage can personalize product pages, collection pages, and checkout messaging. Connect to an email platform like Klaviyo to segment based on purchase history and show relevant recommendations.
How do I target elements without custom classes?
Squarespace assigns data-block-type and data-section-id attributes to elements. You can use these in your CSS selectors. The RightMessage visual editor also lets you click to select elements directly, making it easy to target specific content.
How do I add RightMessage to my Squarespace site?
Add a small JavaScript snippet to your Squarespace site, similar to adding Google Analytics. In most cases, this means pasting the code in your Squarespace site settings or header section. Installation typically takes 5 minutes or less.
Can I personalize without writing code on Squarespace?
Yes. RightMessage works with Squarespace's visual editor. Just add CSS classes to elements you want to personalize, then configure the rules in RightMessage's visual interface. No coding required.
Will RightMessage slow down my Squarespace site?
No. The RightMessage script loads asynchronously and doesn't block page rendering. Personalizations are applied after the initial page load. The script is served from a global CDN and is highly optimized. Your Core Web Vitals and page speed scores remain unaffected.
What elements can I personalize on Squarespace?
You can personalize any text, images, or content sections on your Squarespace site. Common personalizations include headlines, CTAs, testimonials, case studies, pricing displays, and entire page sections. You can also show/hide elements and redirect visitors based on segments.
Does RightMessage work with Squarespace's built-in forms?
RightMessage provides its own widgets (popups, slide-ins, inline forms, sticky bars) that you can embed on your Squarespace site. You can also personalize Squarespace's native forms by showing/hiding them based on visitor segments or personalizing the surrounding content.