Grow your Mailchimp list, segment subscribers, and personalize everything

Mailchimp groups let subscribers select their preferences and interests. RightMessage reads these group selections and uses them to personalize your website. If a subscriber selected 'Photography' in your interests group, you can show photography-related content, testimonials, and offers when they visit.

Yes. When subscribers click links in your Mailchimp campaigns, RightMessage identifies them automatically using Mailchimp's click tracking parameters. No login required. Their tags, groups, and merge fields become available for personalization the moment they land on your site.

RightMessage syncs tags, merge fields (like FNAME, company, or custom fields you create), group selections, and audience membership. You can personalize based on any combination of this data. Quiz responses sync back as merge fields, making them available in both your website and Mailchimp segments.

RightMessage works across all your Mailchimp audiences. You can create personalization rules that check which audience a subscriber belongs to, or combine audience membership with tags and merge fields for precise targeting. Each audience maintains its own tags and merge fields.

Yes. When visitors complete quizzes or surveys, RightMessage writes responses back to Mailchimp as merge fields or tags. You can then build Mailchimp segments using this data for targeted email campaigns. The sync works both directions.

RightMessage connects to Mailchimp through a secure API integration. In your RightMessage settings, select Mailchimp as your email platform and authorize the connection. RightMessage will automatically import your tags, segments, and custom fields. The setup takes about 2 minutes.

You can personalize based on any data in Mailchimp: subscriber tags, custom fields, segments, and subscriber status. Use this data to show different headlines, CTAs, testimonials, images, and entire content sections based on who's visiting your website.

Yes. RightMessage syncs bidirectionally with Mailchimp. When visitors answer quiz or survey questions, their responses are automatically saved to Mailchimp as tags and/or custom fields. This lets you use that data in your email sequences and automations.

RightMessage automatically identifies returning Mailchimp subscribers when they click links in your emails. You can create segments that exclude subscribers and hide opt-in forms from them. You can also show upgrade paths or different CTAs to existing subscribers instead.

Absolutely. RightMessage imports all your existing Mailchimp tags and custom fields. You can immediately start personalizing your website based on data you've already collected. No need to start from scratch or migrate anything.