Customer.io excels at behavior-based messaging, but your website still shows the same content to everyone. RightMessage brings your Customer.io attributes and segments to your website so you can show trial users upgrade prompts, personalize onboarding flows based on user actions, and match your website experience to where each user is in their journey.
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Use your existing Customer.io subscriber data to personalize the pages that already drive leads and sales.
Show different opt-in offers based on what users are reading, where they came from, and whether they're already subscribed to Customer.io.
Hide opt-in forms for existing subscribers. Show upgrade paths to customers. Display contextual lead magnets that match page content.
Use quiz funnels and surveys to learn what your users need, then sync that data back to Customer.io as attributes and attributes.
Build segments based on company size, role, use case, and buying stage.
Combine Customer.io subscriber data with real-time behavior to show perfectly relevant features. Use attributes, attributes, and engagement data to segment users.
Show different headlines, case studies, pricing, and more based on who's visiting and what they need.
Pull subscriber data from Customer.io, combine it with on-site behavior, and create experiences that convert.
Know instantly when a Customer.io subscriber visits your site. Show lead magnets to anonymous visitors, personalized content to subscribers.
Pull any custom field from Customer.io for personalization. Industry, company size, role, preferences—whatever you're storing can drive website content.
Collect data with on-site surveys and quizzes, then sync responses back to Customer.io as tags or custom fields. Enrich your email marketing with zero-party data.
Personalize based on which pages visitors have viewed, how many times they've visited, and what content they've consumed on your site.
Segment by UTM parameters, referral source, or specific campaigns. Match your website content to the ad or link that brought visitors in.
Show different content to first-time visitors versus people who've been to your site before. Tailor the experience based on familiarity.
Personalize by country, region, or city. Show local pricing, region-specific offers, or testimonials from nearby customers.
The recommended method is to enable the _cio_id URL parameter in Customer.io workspace settings (Settings > Workspace Settings > Sending Options > URL Parameters). This automatically appends the person ID to every link in your emails. When users click through, RightMessage identifies them and pulls their attributes and segments.
Yes. RightMessage reads a person's segment membership from Customer.io and uses it for website personalization. Show different content to users in your 'trial_users' segment vs 'paying_customers' segment. Note that you can add people to manual segments through RightMessage, but automatic/data-driven segments are read-only.
RightMessage fills this gap. You can create personalized opt-in forms, quizzes, and surveys that capture leads and automatically add them to Customer.io with attributes and segment assignments. This gives you attribution tracking and seamless integration with your existing Customer.io campaigns.
Use merge tags like {{ customerio.customFields.attribute_name }} for custom attributes or {{ customerio.email }} for email addresses. Attribute names should use underscores or be single words without spaces. For example, a 'Plan Type' attribute would be referenced as {{ customerio.customFields.plan_type }}.
RightMessage reads person attributes (custom fields) and segment membership from Customer.io. You can write new attributes and add people to manual segments. This lets you enrich Customer.io profiles with website behavior data like quiz responses, content preferences, and conversion events.
RightMessage connects to Customer.io through a secure API integration. In your RightMessage settings, select Customer.io as your email platform and authorize the connection. RightMessage will automatically import your attributes, segments, and attributes. The setup takes about 2 minutes.
You can personalize based on any data in Customer.io: attributes, attributes, segments, and subscriber status. Use this data to show different headlines, CTAs, testimonials, images, and entire content sections based on who's visiting your website.
Yes. RightMessage syncs bidirectionally with Customer.io. When visitors answer quiz or survey questions, their responses are automatically saved to Customer.io as attributes and/or attributes. This lets you use that data in your email sequences and automations.
RightMessage automatically identifies returning Customer.io people when they click links in your emails. You can create segments that exclude people and hide opt-in forms from them. You can also show upgrade paths or different CTAs to existing people instead.
Absolutely. RightMessage imports all your existing Customer.io attributes and attributes. You can immediately start personalizing your website based on data you've already collected. No need to start from scratch or migrate anything.
Keep your current stack, connect the data you already have, and ship more relevant experiences without rebuilding your site.