Kit logo
Email Platform

Grow your Kit list, segment subscribers, and personalize everything

For creators using Kit, RightMessage lets you personalize your entire website based on the tags and custom fields you've already built. Show different opt-in offers to cold visitors vs. existing subscribers, recommend the right course or product based on their interests, and skip survey questions they've already answered - all using your Kit data in real-time.

What you can do with Kit + RightMessage

Generate more leads with personalized forms

Show different opt-in offers based on what subscribers are reading, where they came from, and whether they're already subscribed to Kit.

Hide opt-in forms for existing subscribers. Show upgrade paths to students. Display contextual lead magnets that match page content.

Learn more about adaptive opt-in forms
Personalized form copy

Copy adapts based on segment

Collect rich segmentation data with suveys and quizzes

Use quiz funnels and surveys to learn what your subscribers need, then sync that data back to Kit as tags and custom fields.

Build segments based on goals, experience level, learning style, and interests.

Learn more about quiz funnels
Yes
No

Personalize using Kit data + on-site behavior

Combine Kit subscriber data with real-time behavior to show perfectly relevant courses. Use tags, custom fields, and engagement data to segment subscribers.

Show different headlines, testimonials, CTAs, and more based on who's visiting and what they need.

Learn more about lifecycle personalization
yoursite.com

Welcome back,

All the data you need for smarter personalization

Pull subscriber data from Kit, combine it with on-site behavior, and create experiences that convert.

Subscriber identification

Know instantly when a Kit subscriber visits your site. Show lead magnets to anonymous visitors, personalized content to subscribers.

Tags & segments

Personalize based on Kit tags. Show different content to customers vs prospects, or tailor messaging by product interest or lifecycle stage.

Custom fields

Pull any custom field from Kit for personalization. Industry, company size, role, preferences—whatever you're storing can drive website content.

Bidirectional sync

Collect data with on-site surveys and quizzes, then sync responses back to Kit as tags or custom fields. Enrich your email marketing with zero-party data.

Pages viewed

Personalize based on which pages visitors have viewed, how many times they've visited, and what content they've consumed on your site.

Ad campaigns & referrers

Segment by UTM parameters, referral source, or specific campaigns. Match your website content to the ad or link that brought visitors in.

New vs returning visitors

Show different content to first-time visitors versus people who've been to your site before. Tailor the experience based on familiarity.

Geographic location

Personalize by country, region, or city. Show local pricing, region-specific offers, or testimonials from nearby customers.

Tips for using RightMessage with Kit

  • Start by personalizing your homepage CTA: show a lead magnet to anonymous visitors and a product recommendation to existing Kit subscribers
  • Use Kit tags to show returning subscribers content based on what they've already purchased or expressed interest in
  • Connect quiz funnels to automatically tag subscribers in Kit based on their answers. No Zapier needed
  • Hide email opt-in forms from people already on your Kit list to reduce friction and improve their experience
  • Use Kit custom fields like "primary_goal" or "experience_level" to personalize sales page headlines and testimonials

Works with the website platforms you use

RightMessage works with any website that can run JavaScript. Here are some popular platforms our customers use with Kit.

Real results from RightMessage users

jw-doc.png
  • $650,000 Additional launch revenue
  • 35,000 Segmented contacts
  • 88% Increased sales page conversions
CASE STUDY

Justin Welsh increased course launch revenue by $650k with RightMessage

Read case study
Tiago Forte
  • 62% sales from new leads
  • 200,000 data points collected
CASE STUDY

Forte Labs boosted sales within 30 days by 62% with RightMessage.

Read case study
image description

Ready to personalize your website?

Start your free 14-day trial and connect Kit in minutes.

Frequently asked questions

How do I personalize my website using Kit tags?

Can RightMessage add tags to my Kit subscribers automatically?

Will my Kit visual automations still work with RightMessage tags?

How do I hide opt-in forms from existing Kit subscribers?

What Kit data syncs with RightMessage?

How does RightMessage connect to Kit?

What Kit data can I use for personalization?

Can I sync survey and quiz responses back to Kit?

How do I hide opt-in forms for existing Kit subscribers?

Does RightMessage work with my existing Kit tags and automations?

Need detailed setup instructions? Read our Kit integration guide →