RightMessage
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Add personalization to WordPress without code.

WordPress powers your website, but it serves the same content to everyone. RightMessage adds a personalization layer that works with any WordPress theme or page builder, showing different content to different visitor segments. Connect with your email platform to personalize for known subscribers, or segment anonymous visitors based on their behavior.

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Add RightMessage to your existing WordPress setup.

Keep WordPress in place and use RightMessage to personalize its existing pages for each visitor.

Using RightMessage with WordPress.

Smart opt-in forms that adapt to context

Show different lead magnets based on what visitors are reading on your WordPress site. Hide opt-in forms from existing subscribers and show upgrade paths instead.

Increase conversion rates with contextually relevant offers.

Dynamic headlines, CTAs, and content

Personalize any text on your WordPress site based on visitor segments, traffic source, or behavior. Show relevant testimonials, case studies, and social proof.

No code required. Just add CSS classes to elements you want to personalize.

Collect zero-party data with quizzes and surveys

Embed quiz funnels and surveys on your WordPress site to learn about your visitors. Use their answers to personalize content and sync data to your email platform.

Build rich visitor profiles based on explicitly shared preferences.

Setup tips for RightMessage on WordPress.

  • Install the RightMessage script via your theme header, a plugin like Insert Headers and Footers, or directly in your page builder
  • RightMessage works with any page builder including Elementor, Divi, Beaver Builder, and Gutenberg blocks
  • Use CSS selectors to target specific elements in your theme - RightMessage can modify any visible content
  • Combine with your WordPress forms (Gravity Forms, WPForms, etc.) to segment visitors based on form submissions
  • For membership sites, use RightMessage alongside MemberPress or LearnDash to personalize based on membership level

Frequently asked questions.

How do I install RightMessage on WordPress?+

The easiest method is using a plugin like Insert Headers and Footers to add the RightMessage script to your header. You can also add it directly to your theme header.php file or via your page builder's custom code settings. The script goes in the head section of your pages.

Does RightMessage work with page builders like Elementor?+

Yes. RightMessage works with any WordPress page builder including Elementor, Divi, Beaver Builder, and Gutenberg. It modifies content after the page loads, so it works regardless of how your pages are built. Use CSS selectors or element IDs to target specific sections.

Can RightMessage personalize WooCommerce stores?+

Yes. RightMessage can personalize any page on your WordPress site, including WooCommerce shop pages, product pages, and cart pages. Show different product recommendations, pricing messages, or CTAs based on customer segments or purchase history synced from your email platform.

Will RightMessage conflict with caching plugins?+

RightMessage is designed to work with caching. Since personalization happens in the browser after the page loads, cached pages still get personalized. For the best experience, make sure your caching plugin does not cache the RightMessage script itself.

How do I target elements in my WordPress theme?+

RightMessage uses CSS selectors. Most themes and page builders let you add custom classes or IDs to elements. You can also use existing theme classes or target elements by their HTML structure. The RightMessage editor lets you click to select elements visually.

How do I add RightMessage to my WordPress site?+

Add a small JavaScript snippet to your WordPress site, similar to adding Google Analytics. In most cases, this means pasting the code in your WordPress site settings or header section. Installation typically takes 5 minutes or less.

Can I personalize without writing code on WordPress?+

Yes. RightMessage works with WordPress's visual editor. Just add CSS classes to elements you want to personalize, then configure the rules in RightMessage's visual interface. No coding required.

Will RightMessage slow down my WordPress site?+

No. The RightMessage script loads asynchronously and doesn't block page rendering. Personalizations are applied after the initial page load. The script is served from a global CDN and is highly optimized. Your Core Web Vitals and page speed scores remain unaffected.

What elements can I personalize on WordPress?+

You can personalize any text, images, or content sections on your WordPress site. Common personalizations include headlines, CTAs, testimonials, case studies, pricing displays, and entire page sections. You can also show/hide elements and redirect visitors based on segments.

Does RightMessage work with WordPress's built-in forms?+

RightMessage provides its own widgets (popups, slide-ins, inline forms, sticky bars) that you can embed on your WordPress site. You can also personalize WordPress's native forms by showing/hiding them based on visitor segments or personalizing the surrounding content.

Ready to launch?

Start personalizing your WordPress experience.

Keep WordPress in place and add personalized copy, proof, forms, and offers without rebuilding your site.