West Egg 🇺🇸

West Egg helps brands with large email lists turn subscriber data into revenue—without sending more email.

Most teams already have the traffic, the list size, and the tools. What they’re missing is a system that understands who each subscriber is, what they care about, and how to speak to them accordingly. West Egg designs and implements that system.

We specialize in survey-driven personalization, behavioral segmentation, and dynamic messaging using RightMessage and best-in-class marketing infrastructure. Our work starts with extracting meaningful insights directly from subscribers—then translating those insights into personalized headlines, content blocks, offers, testimonials, CTAs, and email flows across the entire customer journey.

Rather than relying on generic personas or guesswork, we build “subscriber intelligence” layers that route people to the right message at the right time based on intent, awareness, and buying readiness. The result: higher conversion rates, better engagement, and more revenue from the same list size.

West Egg typically works with mid-market and enterprise brands (100k+ subscribers) through a structured roadmap engagement followed by implementation and optimization. Our approach is methodical, data-driven, and designed to integrate cleanly with existing teams, ESPs, and analytics stacks.

If you’re already investing heavily in email—but feel like performance has plateaued—West Egg helps unlock the next level by making every message feel like it was written for the individual reading it.