Dropkick Copy

We are marketing personalisation firm specialising in cold traffic acquisition funnels and retention marketing via email & SMS. We have clients across eCommerce, high-ticket coaching, SaaS, agency, consulting, private equity, real estate, and more.

Here are a few of our client results:

• DTC supplement brand - over $10MM in revenue generated from email and SMS in 2026, with $3.5MM and $2.4MM record-breaking months.

• Sales recruitment agency - Wrote nearly every word of copy they published for 3 years as they grew from $30,000/month to $300,000/month. Our first 30 days of working together, revenue doubled. Got to $100,000/month within a quarter.

• Webinar agency - Helped them grow 150% YoY, have 4 back-to-back record-breaking months, and the owner take home $650,000.

• Stock trading coach - Over 1 year, booked close to 1,000 calls and added over $317,000 in revenue. Would have been a lot more if his sales team didn't peepeepoopoo the bed. He hired them from (rhymes with) Soul Boredom. Owner recently sold the company for 7 figures.

• DTC cosmeceutical brand - Site-wide conversion rate increase from 3.5% to 13% (4X lift.) Revenue from email increase from $46k to $100k+/month (2X lift.) $301k+ email revenue generated in 3 months at 33.5X ROI. Their best revenue month ever, their best BFCM ever. Owners sold the company for 7 figures a few months later.

• AI SaaS - Abandoned cart campaign recovered over $8,000 in 2 weeks for a $39 AOV product. Campaign went viral in the Indiehacker community. People were signing up and NOT buying so they could get all the emails. Many people copy-pasted the campaign.

• AI SaaS - Homepage redesign variants got +700% and +300% lift over control.

• AI SaaS - Added 647 new customers. $9/month basic plan, $60 LTV. $38,820 revenue (new customers * LTV). $12,893 cash collected. 11% conversion rate on welcome series. 5% conversion rate on abandoned cart.

• Celebrity (local) hypnotherapist - Sold out his $10,000 hypnotherapy certification program. Twice.

• Community for Aphantasics - Low-ticket subscription. Sold out their “founding member” spots. Added close to $30,000 revenue (6X lift over baseline.)

• YouTube ads agency - Frank Kern is on their list. Frank Kern loved their (our) emails and would often reply. We made “will Frank Kern reply?” our internal KPI. Booked a bunch of calls but don't know how many. Wrote so many bangers we got fired. Owner put our emails in his nurture sequence and didn't need us anymore.

• Lead generation SaaS - 800% lift in cold email replies with no personalized first lines.

• Real estate fund - They take 50k cheques (minimum) and we added over $2 million in pipeline at $12-$14 CPL using a 3-day challenge.

• Real estate investing coach - Booked 300+ calls at $80 CPB and added over $100,000 in revenue at 5X ROI. Don't have the actual number - estimated based on conservative conversion rate.

• IT/cybersecurity business coach - One sales activation campaign added $57,000 revenue at 11X ROI. 80% increase in open rate, 96% reduction in bounce rate over 2 months. Now we write all their sales copy.