Personalize your Gumroad store for every customer
Personalization features for Gumroad
Match customers with the right products
Use quiz funnels to understand what each customer needs, then show personalized product recommendations throughout your Gumroad store.
Match visitors with products based on their answers, browsing behavior, and purchase history.
Different experiences for different customers
Show first-time visitors welcome offers. Display loyalty rewards to repeat customers. Hide discount popups from people who already bought.
Create personalized journeys based on where each customer is in their lifecycle with your brand.
Guided shopping with quiz funnels
Help customers find the right product with interactive quizzes. Ask about their needs, preferences, and constraints, then show personalized results.
Sync quiz responses to your email platform to continue the conversation with targeted follow-up campaigns.
Tips for using RightMessage with Gumroad
- Gumroad product pages are hosted on Gumroad, so use RightMessage on your external marketing site that links to Gumroad
- Add RightMessage to your WordPress, Webflow, or Carrd site that promotes your Gumroad products
- Connect RightMessage to your email platform to personalize based on subscriber interests and past purchases
- Use quizzes to segment visitors and recommend the right Gumroad product for their needs
- Sync Gumroad purchase data to your ESP via Zapier to personalize for returning customers
Connect with your email platform
RightMessage connects with popular email platforms to personalize your Gumroad site based on subscriber data.
Real results from RightMessage users
- $650,000 Additional launch revenue
- 35,000 Segmented contacts
- 88% Increased sales page conversions
- 62% sales from new leads
- 200,000 data points collected
Ready to personalize your Gumroad site?
Start your free 14-day trial and connect Gumroad in minutes.
Frequently asked questions
Can I install RightMessage on Gumroad product pages?
Gumroad product pages are hosted by Gumroad with limited customization. RightMessage works on your external marketing site (WordPress, Webflow, Carrd, etc.) that drives traffic to your Gumroad products.
How do I personalize my Gumroad marketing funnel?
Add RightMessage to your external landing pages and marketing site. Personalize the pages that drive people to purchase on Gumroad. Show different product recommendations, testimonials, and messaging based on visitor segments.
Can I recognize Gumroad customers on my marketing site?
Yes, through your email platform. Use Zapier to sync Gumroad purchase data to your ESP. When customers visit your marketing site after clicking through from emails, RightMessage can recognize them and show personalized upsells.
How do I recommend products based on past purchases?
Sync Gumroad purchases to your email platform as tags or custom fields. RightMessage reads this data to show relevant product recommendations. Customers who bought your beginner guide see your advanced course, for example.
Does RightMessage work with Gumroad embeds?
Yes. If you embed Gumroad product widgets on your own site, RightMessage can personalize the surrounding content on that page. The embed itself is controlled by Gumroad, but your page content can be personalized.
How do I add RightMessage to my Gumroad site?
Add a small JavaScript snippet to your Gumroad site, similar to adding Google Analytics. In most cases, this means pasting the code in your Gumroad site settings or header section. Installation typically takes 5 minutes or less.
Can I personalize without writing code on Gumroad?
Yes. RightMessage works with Gumroad's visual editor. Just add CSS classes to elements you want to personalize, then configure the rules in RightMessage's visual interface. No coding required.
Will RightMessage slow down my Gumroad site?
No. The RightMessage script loads asynchronously and doesn't block page rendering. Personalizations are applied after the initial page load. The script is served from a global CDN and is highly optimized. Your Core Web Vitals and page speed scores remain unaffected.
What elements can I personalize on Gumroad?
You can personalize any text, images, or content sections on your Gumroad site. Common personalizations include headlines, CTAs, testimonials, case studies, pricing displays, and entire page sections. You can also show/hide elements and redirect visitors based on segments.
Does RightMessage work with Gumroad's built-in forms?
RightMessage provides its own widgets (popups, slide-ins, inline forms, sticky bars) that you can embed on your Gumroad site. You can also personalize Gumroad's native forms by showing/hiding them based on visitor segments or personalizing the surrounding content.