Personalize your marketing stack from the comfort of your favorite LLM
Build campaigns, create survey flows, analyze performance, and manage your entire personalization stack through natural language. MCP access is included on every RightMessage plan.
Claude
Cursor
VS Code
Windsurf
See what your AI can do
Real examples of how you can manage your website personalization through natural conversation. Just tell your AI what you want.
create-segment-group
...done
create-segment
x4
create-question
...done
create-flow-from-description
...done
get-page-elements
scanning /pricing...
create-campaign
...done
get-analytics-overview
...done
get-campaign-performance
...done
get-audience-breakdown
...done
create-split-test
...done
start-split-test
...done
export-answers
...done
get-export-status
polling...
create-personalized-email
...done
create-question
x3
create-flow
...done
create-widget
...done
get-optimization-playbook
...done
get-analytics-overview
...done
Playbooks
Multi-step workflows that combine several MCP tools to accomplish real marketing goals. Each playbook is a single conversation with your AI assistant.
Launch Day Personalization Sprint
You're launching tomorrow. Every visitor segment should see messaging tailored to them - from the landing page hero to the pricing CTA. Normally this takes hours of clicking through the dashboard.
With MCP, your AI scans each page, creates segment-specific campaigns, sets up conversion tracking, and launches an A/B test - all in one conversation. Ship in minutes, not hours.
get-page-elements
x3
create-campaign
x3
create-goal
...done
create-split-test
...done
publish-config
...done
Segment-First Email Strategy
Most email personalization fails because there's no segmentation data to personalize with. This playbook builds the foundation first - audience dimensions and survey questions - then generates ready-to-use Liquid email templates.
The output is Liquid code you paste directly into your ESP. Each subscriber sees different content based on how they were segmented by RightMessage.
create-segment-group
...done
create-segment
x3
create-question
...done
get-email-personalization-context
...done
create-personalized-email
x2
Quiz Funnel + Personalized Autoresponders
Build a complete quiz that segments visitors, captures their email, and shows a tailored recommendation. But it doesn't stop at the website - hand the segmentation data off to your ESP to trigger personalized follow-up sequences.
This is the cross-MCP power play: RightMessage MCP builds the quiz, then your ESP's MCP (Kit, ActiveCampaign, etc.) creates the autoresponder emails referencing each subscriber's quiz answers.
create-segment-group
...done
create-question
x3
create-form
...done
create-offer
x3
create-flow
...done
create-widget
...done
publish-config
...done
kit: create-automation
...done
kit: create-email
x3
Competitive Teardown and Personalize
Your competitors are targeting the same audience. Instead of one-size-fits-all messaging, personalize your pricing page to speak directly to each segment's pain points and counter specific objections.
Start by understanding who's actually visiting, then create segment-specific social proof, headlines, and CTAs - all backed by a conversion goal so you can measure the impact.
get-audience-breakdown
...done
get-page-elements
...done
create-campaign
...done
create-phrase
...done
create-goal
...done
Monthly Performance Review
Instead of clicking through dashboards and exporting CSVs manually, pull everything in one conversation. Get campaign metrics, flow completion rates, audience shifts, and AI-powered optimization recommendations.
Export the raw data for your team meeting and walk in with a clear picture of what's working and what to test next.
get-analytics-overview
...done
get-campaign-performance
...done
get-flow-performance
...done
get-audience-breakdown
...done
get-optimization-playbook
...done
export-answers
...done
export-leads
...done
Rescue Unsegmented Visitors
If most of your visitors are unsegmented, your personalization is only reaching a fraction of your traffic. This playbook finds the gap, identifies your highest-traffic pages, and deploys survey widgets to start collecting data.
One conversation turns your anonymous traffic into actionable segments. The AI even writes the survey flow for you from a plain text description.
get-optimization-playbook
...done
get-traffic-analytics
...done
create-flow-from-description
...done
create-widget
x3
publish-config
...done
Agency Client Onboarding
You just signed a new agency client and need to set up their entire personalization stack. Segments, surveys, campaigns, conversion tracking - the full setup that usually takes a full afternoon of clicking.
Do it all in one conversation and hand the client a tracking snippet and a working personalization setup from day one.
create-segment-group
x2
create-segment
x7
create-question
x2
create-flow
...done
create-widget
...done
get-page-elements
x2
create-campaign
x2
create-goal
x2
get-snippet-code
...done
A/B Test Everything
Stop guessing which personalization approach works best. Duplicate your existing campaigns, set up controlled split tests, and let statistical significance tell you the winner.
Run multiple tests in parallel across different pages and let the AI check results and pick winners when the data is conclusive.
list-campaigns
...done
duplicate-campaign
x3
create-split-test
x3
start-split-test
x3
PPC Landing Page Personalization
Your Google Ads drive traffic to landing pages, but every visitor sees the same generic copy regardless of which ad they clicked. Message mismatch kills conversion rates.
This playbook pulls your ad campaigns, scans each landing page, and creates personalization rules that match page messaging to each ad variant using UTM parameters. The result: every click-through sees copy consistent with the ad that brought them there.
google-ads: list-campaigns
...done
google-ads: list-ad-groups
...done
get-page-elements
scanning /demo...
create-campaign
x4
create-goal
...done
publish-config
...done
Webinar Promotion Machine
You're running a webinar and want registrations. But different visitors care about different topics. A one-size-fits-all registration page leaves conversions on the table.
Ask a qualifying question before the signup form, then personalize the webinar description to match what each registrant cares about most. Deploy a site-wide promotion bar and track registrations as a goal.
create-segment-group
...done
create-question
...done
create-form
...done
create-flow
...done
create-widget
...done
get-page-elements
...done
create-campaign
...done
create-goal
...done
Set up in under 2 minutes
Hosted ChatGPT and Claude now connect with browser-based OAuth. Copy the stable MCP URL, paste it into the connector page, then approve access in RightMessage.
Launch ChatGPT or Claude
After you paste the URL into ChatGPT or Claude, choose OAuth if prompted, sign in to RightMessage, and
approve the requested
mcp:use
permission.
Advanced and local clients
Claude Code, Claude Desktop, Cursor, VS Code, Gemini CLI, Windsurf, and similar local clients still use bearer-token headers. Create an API token from your RightMessage profile only for these advanced setups.
Run this command in your terminal:
claude mcp add --transport http rightmessage \
https://api.rightmessage.com/mcp/rightmessage \
--header "Authorization: Bearer YOUR_API_TOKEN_HERE"
Add to your
claude_desktop_config.json
:
{
"mcpServers": {
"rightmessage": {
"command": "npx",
"args": [
"-y",
"mcp-remote",
"https://api.rightmessage.com/mcp/rightmessage",
"--header",
"Authorization: Bearer YOUR_API_TOKEN_HERE"
]
}
}
}
Add to your
.cursor/mcp.json
:
{
"mcpServers": {
"rightmessage": {
"url": "https://api.rightmessage.com/mcp/rightmessage",
"headers": {
"Authorization": "Bearer YOUR_API_TOKEN_HERE"
}
}
}
}
Add to your VS Code
settings.json
:
{
"mcpServers": {
"rightmessage": {
"url": "https://api.rightmessage.com/mcp/rightmessage",
"headers": {
"Authorization": "Bearer YOUR_API_TOKEN_HERE"
}
}
}
}
Add to your
~/.codeium/windsurf/mcp_config.json
:
{
"mcpServers": {
"rightmessage": {
"command": "npx",
"args": [
"-y",
"mcp-remote",
"https://api.rightmessage.com/mcp/rightmessage",
"--header",
"Authorization: Bearer YOUR_API_TOKEN_HERE"
]
}
}
}
Add to your
~/.gemini/settings.json
:
{
"mcpServers": {
"rightmessage": {
"httpUrl": "https://api.rightmessage.com/mcp/rightmessage",
"headers": {
"Authorization": "Bearer YOUR_API_TOKEN_HERE"
}
}
}
}Safe by design
Your AI assistant has powerful tools, but nothing goes live without your say-so.
Draft-first workflow
Every change your AI makes is saved as a draft. Nothing goes live on your website until you explicitly publish.
OAuth and token auth
Hosted ChatGPT and Claude use browser OAuth, while local advanced clients can keep scoped API tokens. Disconnect or revoke access anytime from your profile.
Version history and undo
Every change is versioned. Undo the last change, view publish history, or restore any previous version instantly.
Manage your personalization from the
comfort of your favorite AI tool
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