This is the earliest strong business interview found in the search pass. It is pre-RightMessage and focused on consulting, Planscope, content marketing, product sales, and the transition away from trading hours directly for money, but it is still relevant to the longer arc of Brennan’s business evolution.
Related resources
A broad founder story that spans consulting, Planscope, Double Your Freelancing, and RightMessage. Brennan talks about building with the audience instead of in isolation, better communication with customers, and the practical realities of moving from services into SaaS.
Nine free skills that teach your AI assistant how to plan, build, and check RightMessage surveys, quizzes, calls to action, and personalization. Why we built them, what each one does, and how to start using them.
Compare RightMessage, Personyze, Wingify (VWO), Optimizely, Unbounce, HubSpot, and Webflow Optimize by the job each does, what it costs, and who should skip it.
We’ll show you how RightMessage works, map the first campaign we’d build for your site, and help you decide whether it’s the right fit. Or start a 14-day trial and explore it yourself.