RightMessage
Audience insights and recommendations

Know what’s converting. And what to improve next.

RightMessage connects what visitors do, what they tell you, which audience they belong to, and whether they convert. Then Righty (our AI agent) surfaces the patterns worth paying attention to and gives you a specific next move the moment you log in.

Success story
The opportunity to gather quality data and feed it back so customers feel deeply seen and understood—that creates trust.
Heidi WeinbergFashion design educator, Sew Heidi
+8

Current leads visiting your website

See who's on your site →

19.10%Opt-in rate
↑ 7.0%
3,816CTA conversions
↓ 0.6%
11,106Answers
↑ 5.3%
1,162Contacts enriched
↓ 8.8%
+41.28%Conversion lift
↑ 3.9%
4,488 site traffic48.5%
2,149 anonymous visitors17.6%
372 form views11.4%
39 opted in
All forms & offers

Last 7 days

Form viewsConversionsOpt-in rate

Your data should tell you what to do next.

A dashboard full of numbers still leaves you asking the same question: what should I change? RightMessage connects the result to the audience behind it, then turns the strongest pattern into a practical next move.

See what happened

Track exposures, conversions, conversion rate, goal attribution, and where people stop moving through a flow.

Find the pattern

Compare what different audiences do, what they answer, and which offers or campaigns move them.

Get a specific next move

Righty turns the strongest signal into a practical growth task or optimization recommendation.

See it the moment you log in

Open RightMessage and review the latest quick stats, patterns, and recommendations without digging through another reporting tool.

Continuous recommendations

Righty keeps looking for your next best move.

RightMessage keeps an eye on the pages people visit, the questions they answer, the audience they belong to, and what converts. When a useful pattern shows up, Righty gives you two ways to use it: bring in more people like them, or convert more of the people already on your site.

Insights/Growth opportunities
Sample workspaceContinuously analyzing new data
New pattern found

Agency visitors are 2.3× more likely to convert on pricing

Agency visitors8.4%
Everyone else3.6%
Turn the pattern into a test

You shouldn’t have to stare at another dashboard and guess what to change.

Start with one recommendation, inspect the audience and evidence behind it, and turn it into a change you can measure. No mystery strategy deck required.

Success story
This has resulted in a 62% increase in sales from new subscribers.
Julia SaxenaMarketing Manager, Forte Labs
Data integrations + site compatibility

Enhance, don’t replace, your current stack.

RightMessage connects directly to your ESP or CRM data, then runs on the CMS, website builder, framework, and landing pages you already use. There are no pages to rebuild, DNS records to update, or systems to replace.

Explore all 95 supported platforms
ActiveCampaign logoActiveCampaign
Beehiiv logoBeehiiv
Bento logoBento
Braze logoBraze
ClickFunnels logoClickFunnels
Customer.io logoCustomer.io
Drip logoDrip
Encharge logoEncharge
Ghost logoGhost
GoHighLevel logoGoHighLevel
HubSpot logoHubSpot
Intercom logoIntercom
Kajabi logoKajabi
Keap logoKeap
Kit logoKit
Klaviyo logoKlaviyo
Leadpages logoLeadpages
Mailchimp logoMailchimp
MailerLite logoMailerLite
Ontraport logoOntraport
Shopify logoShopify
Squarespace logoSquarespace
Teachable logoTeachable
Unbounce logoUnbounce
Userlist logoUserlist
Webflow logoWebflow
WordPress logoWordPress
NEW: Get setup fast with our new AI onboarding

Get started for free.

Ready to get more conversions and sales from the leads and traffic you already have? Our AI-assisted onboarding researches your business and sets you up with proven personalization campaigns in just a few minutes.

14-day unlimited trial Cancel anytime“Done for you” options available

Common questions about how we surface insights.

Still unsure? Here are some of the most common questions we get.

What data does RightMessage use for insights?+

RightMessage can use activity it records on your site, traffic and campaign context, quiz/survey/form answers, audience membership, and supported ESP/CRM data for identified contacts. The available context depends on what you collect and connect.

Where do recommendations appear?+

Recommendations appear inside the app when you review your account. RightMessage surfaces the strongest patterns, the audience behind them, and suggested next moves in the same workflow.

How often are insights and recommendations updated?+

RightMessage updates the audience and goal data as new activity comes in, and recommendations are regenerated from the latest signals whenever you review them in the app. The Optimization Playbook also refreshes as new patterns emerge.

Does RightMessage automatically make the recommended changes?+

No. Righty surfaces the pattern and recommends a next move. You decide which recommendation to use, make any edits you want, and publish when you are ready.

Can I see how different audiences and variations convert?+

Yes. RightMessage reports which experiences were shown and how audiences and variations performed against the conversion goal you configured. Flow reporting also shows completion and drop-off, and control groups let you compare personalized content with the original.

Does this replace Google Analytics or a product analytics tool?+

No. RightMessage focuses on the audience, personalization, flow, and goal data it controls, then turns that data into practical next actions. It complements the broader analytics tools already in your stack.

One platform. Everything you need to deliver personalized experiences.

Collect useful data, turn it into reusable audiences, personalize what visitors see, then learn what to improve next. Each step makes the next one smarter.