Ask once. Every page after that knows the answer.
One short question tells you who's visiting. RightMessage saves the answer to your segments and their contact, so the headlines and popups they see next fit them.
Success story
“You can survey your website visitors, get information about them, launch that survey quickly, and then sync that data back to your specific CRM.”
Ed M.Economist, G2 reviewer
Ask where the answer is easy to give.
Ask readers about topics inside the post, buyers about team size on pricing, and new leads why they came right after they book. Embed it in the page or show it in a popup or slide-in.
Send every new lead down the right path.
Every answer can branch, so each lead lands on the next step that fits.
Flows/New lead survey
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80%
Wired into your email platform and CRM.
Once you know who someone is, every answer lands on their contact.
Dana, a known contact, answers “What’s your role?” with Marketing in a slide-in on your blog. Her Role property in HubSpot changes to Marketing right away, and the answer shows in her activity.
“I'm now also getting over 90% of my new email subscribers to answer all of my post-signup questions. Having this type of data on 90% of my audience is a huge advantage!”
John TeelFounder / Lead Engineer, Predictable Designs
Translate raw input into segments you can personalize with.
Visitors answer in their own words. RightMessage picks their answers to up to 10 of your other questions, only when it's sure, and puts them in the right segments.
Surveys learn who someone is. Segments and quizzes put it to work.
Questions about surveys.
Do people have to give us their email before they can answer?+
No. Anyone can answer, and the answer puts them in your segments right away, so the rest of that visit and their next one can use it. It reaches your email platform or CRM once RightMessage knows who they are, for example after they submit a form or click a link in one of your emails.
What kinds of questions can we ask?+
Multiple choice, yes/no, contact details, short and long text, number, date, rating, NPS and slider questions. Each choice answer becomes a segment. Typed answers, like a number or a date, are saved as values you can target with rules.
Can we learn what someone cares about without asking?+
Yes. A system flow runs on page views with no widget. It can remember that a reader keeps coming back to your analytics posts and, for a contact RightMessage knows, update a field or tag in your email platform or CRM.
What’s the difference between a survey and a quiz?+
A survey learns who someone is so every page after it can fit them. A quiz scores answers, recommends a result and usually captures the lead. You build both with the same flows. See quizzes and assessments.
One platform. Every part feeds the others.
What you learn about a visitor changes the page they see and the popup they get.