RightMessage
Done-for-you PPC personalization service

Let’s make your landing page match every paid campaign.

We’ll review the campaigns and landing page you already have, create focused message variants for your priority audiences, build the targeting in RightMessage, and launch the finished setup.

Apply now

One focused setup, built in your RightMessage account. No ongoing service contract.

How it works

We handle the setup from strategy through launch.

You complete a short intake and give us access to the relevant accounts. We take it from there, checking in only when we need a decision or approval.

  1. Step 1

    Intake and campaign audit

    We review the priority ads or campaigns, the promise each one makes, who it targets, and the landing page they currently reach.

  2. Step 2

    Message strategy

    We connect each priority campaign to the headline, supporting copy, proof, and CTA that should continue its specific argument on the page.

  3. Step 3

    Build variants

    We create the agreed message variants inside RightMessage while keeping the offer and the underlying landing page intact.

  4. Step 4

    Implement and launch

    We translate the campaign map into supported RightMessage rules using the agreed UTM, referrer, or ad and campaign naming signals.

  5. Step 5

    Handoff

    We follow the agreed campaign paths, check that each visitor sees the intended page variant, and show you how the finished setup works.

What’s included

Everything included in the setup.

Campaign and message audit

We review the priority paid campaigns, their audience and promise, and the landing page experience each click reaches today.

Campaign-to-message matrix

You get an agreed map connecting each priority campaign to the landing-page message that should follow it.

Agreed targeting rules

We define the RightMessage rules from the campaign data available to the page, such as UTM parameters, referrer data, or agreed ad and campaign naming.

Headline, body, proof, and CTA variants

We create the focused page variants needed to carry each campaign’s promise through the landing-page pitch and next action.

Implementation on your existing landing page

We build the agreed variants and targeting in RightMessage and connect them to the landing page you already use.

QA across variants

We check each targeting rule, visible message, CTA, and regular-page fallback across the agreed campaign paths.

Recorded handoff

You get a walkthrough of the campaign map, targeting, variants, and the places to update when your ads or message change.

When we’re done

A finished setup your team can keep using.

Keep the promise behind the click

A visitor coming from a quiz-funnel campaign can see a quiz-funnel message instead of the same generic pitch shown to everyone else.

Work from one landing page

RightMessage changes the agreed page elements for each priority campaign, so you don’t need to maintain a separate page for every ad.

Own the targeting after handoff

The audience rules and message variants live in your RightMessage account, with a recorded walkthrough showing what was built and where to change it.

Customer story
One simple tweak doubled our conversions without creating any new pages.

Adil K.Senior Media Planner

Before you apply

Frequently asked questions.

Which campaign signals can the landing page use?+

The agreed rules can use supported campaign data available to RightMessage, including UTM parameters, referrer data, and consistent ad or campaign naming. We confirm the useful signals during the audit rather than inventing a separate audience for every ad.

Do you create a new landing page for every campaign?+

No. This setup personalizes agreed elements on the landing page you already use. The headline, body, proof, and CTA can change for priority campaigns while the underlying page and its regular fallback stay in place.

Does this service include buying media or managing my ad account?+

No. RightMessage personalizes the landing page after the click. Your team or agency continues to buy media, manage ad accounts, and run the campaigns themselves.

What do I need to supply?+

You’ll supply the current landing page, the priority campaigns and their naming or UTM structure, the offer, existing copy and proof, and access to the relevant RightMessage, website, and analytics setup. We use those inputs to agree the campaign map before building.

Is this a landing-page redesign or full copywriting project?+

No. It is a focused RightMessage setup on an existing landing page. The work covers the agreed headline, body, proof, and CTA variants needed for message match—not a whole-site redesign, a new page template, or an open-ended copywriting engagement.

Do I need a RightMessage account or subscription?+

Yes. The finished personalization runs in your RightMessage account and requires an active RightMessage subscription. The software subscription is separate from your application for this one-off setup service.

What happens after the setup is handed off?+

You get the completed build in your account plus a recorded walkthrough of the variants, targeting rules, and fallback. This is a one-off setup rather than ongoing campaign or ad management, so your team owns future updates after handoff.

Ready to start?

Give each paid campaign a landing page that keeps its promise.

Apply to have the campaign map, message variants, RightMessage targeting, QA, and recorded handoff scoped around the landing page you already use.

Apply now