What Is RightMessage?
RightMessage is a suite of opt-in form and call-to-action (CTA) tools that sit on top of your existing website.
We go a step further than our competitors by attempting to understand who someone is on your website and a bit about why they're here.
This is done through a combination of surveying your visitors, looking at actions and behavior (like the sort of content someone's reading on your website), and any and all data you already have about a visitor in your email marketing database.
Using this who and why data, RightMessage makes it really easy to show people opt-ins and offers that directly relate to them.
This means that you can route different people to different opt-ins and offers – like your newsletter to anonymous visitors, or a paid product to returning subscribers.
But you can also personalize, or rephrase, how you explain an opt-in or offer to someone based on who they are or what they need. For example, a new visitor who told you they're looking to start a business and are mostly reading your articles on marketing could be shown "Struggling with learning how to market your new business? Join our newsletter..."
Why This Works So Well
Great salespeople know that the best way to persuade someone to buy something is to find out a bit about who they are and what they're looking for.
This is why websites (like Teachable, Smart Passive Income, WPElevation, and BestSelf) are using RightMessage are getting 20-70% more visitors converting into subscribers...
If you can better engage your visitors through tasteful surveys, and then offer them something that caters exactly to what they need...
And if you can explain whatever your offering to align with who they are and why they're on your website...
Then they're more likely to say, "I need this." Whether that be for a product of yours, or just joining your newsletter.
Before you get overwhelmed with the options: our software makes it incredibly easy to visually map how different types of people get different offers, and makes personalizing your offer copy point-and-click easy – zero coding required.
So what would adding just 20% more people to your email list every day, week, month, and year mean for your business?
If the answer is "a lot", then sign up for a trial today. In just minutes, you could permanently move the needle for how well your website converts.