Many freelancers and agencies have project request forms buried somewhere on their website.
This example captures the service someone’s looking for, their budget, and their timing. Then, they’re either pitched on booking a free consultation or they’re instead offered a personalized newsletter opt-in form.
Capture a bit of information about a project, and either get someone to book a call now (if they’re ready to go) or push them onto our newsletter.
Book consults with only serious prospects, while not turning away everyone else.