Webinar Replay: How to use UTM parameters to track & convert more customers
UTM Parameters are data that you can attach to a link in order to get more information about where specific website traffic is coming from (the ad, referrer, "medium", and so on). You can use them to effectively personalize your ad to landing page conversion funnels and they’re important because they tell you which strategies are working and which ones are not.
In this webinar, you'll learn:
- What UTM parameters are and how you can use them in your marketing
- Why UTM tracking is so important Examples of useful UTM parameters
- How to use UTM parameters to personalize (and optimize) your sales funnels
Let's get started ...