Why do 98% of people ignore your opt-in forms?
Humans like getting their way. Since the beginning of time, we've known that the best way to convince someone to do something you want (like, to buy from you) is to find a way to make it all about them and show them why they'd be crazy to turn you down.
But on your website? Everyone's getting told and shown the exact same stuff.
"If you're trying to speak to everyone, you're talking to no one."
No surprise, though. If you've been trying to come up with the perfect copy to describe your email opt-in, your ebook, your online course, or your coaching to everyone who could possibly buy... well, you end up with watered down copy.
👋 Hi, we're RightMessage and we have a different take on how to best build and sell to an audience. We're founded on a pretty radical—but also ancient—idea: Figure out what someone wants, and then give them exactly what they're looking for.
Through a combination of tasteful surveying, on-site behavior, and data you have about subscribers in your email database, RightMessage is able to personalize your opt-ins and CTAs to make them individually relevant to the people on your website.
This is why websites (like Teachable, Smart Passive Income, WPElevation, and BestSelf) are using RightMessage and getting more visitors converting to subscribers, and ultimately buying.
How RightMessage is different
RightMessage works with any website, and integrates with all the major email marketing databases.
We're similar—but also very different—than the form software you're used to.
With RightMessage, you can create popups, slide ups, sticky bars, and inline forms. You can have them show on specific pages, and you can design them to perfectly match your website.
But this is where the similarities with other form tools end...
Using our visual CTA Funnel builder, you can visually map out exactly who should get offered what – and when. (If you've ever created visual automations in your email marketing software, you'll feel right at home with RightMessage.)
Anonymous visitor, recently arrived from Google, who told you that they need help sticking to a diet? "Our newsletter is packed with tips and tricks that help you stick to a diet and lose weight. What's your email?"
And a minute later, another anonymous visitor – but someone who wants to build muscle? "Join our newsletter and learn how to build muscle and get in the best shape of your life."
Or a returning subscriber who's checking out your latest blog post? "Welcome back! Ready to start a free trial of our membership community?"
It's all done through a combination of surveying your visitors, looking at their actions and behavior (like the sort of content they're reading on your website), and any and all data you already have about them in your email marketing database.
Often just a single question asked to visitors, followed by a personalized pitch based on their answer, results in 20-70% more opt-ins than jumping straight to the pitch.
So what would adding just 20% more people to your email list every day, week, month, and year mean for your business?
If the answer is "a lot", then sign up for a trial today. In just minutes, you could permanently move the needle for how well your website converts.